"The SimSim, Arabic for sesame seed, is to the Lebanese what maple syrup is to the Canadians: a must have essential game changer." This is what my grandmother would always say, and it could not be more true. The sesame seed and Lebanese people are very similar due to their resiliant nature, and both have the ability to withstand and thrive in challenging conditions. With the opening of SimSim, we hope to merge two beautifully distinct cultures into one and introduce everyone to the deliciousness we have to bring. We want to welcome you and everyone to our SimSim infused family!
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